Webcast: 2025 State of B2B eCommerce

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Andy & Brian hosted a special Webcast to uncover the key findings from Master B2B’s 2025 State of B2B eCommerce Report.

They shared what they learned about the state of hiring in B2B eCommerce, tech purchasing, AI, changing corporate culture, the new skills eCommerce practitioners need, and much more.

Master B2B’s Andy Hoar & Brian Beck are joined by Tonia Coletta, Director of Digital Marketing at Metrie; Sheerine Reid, Director of Product Marketing at Coveo; and Meghann York, Global Head of Product Marketing, SAP CX, to provide more context around the changes we’re seeing in the market.

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