Peer-to-Peer Executive Roundtable

The Marketplace Model for B2B⁠–⁠Is it Right For You?


With $3.6 Trillion in projected sales by 2024, marketplaces are making their mark in B2B. Buyers have clearly embraced them, but is this a model that manufacturers and distributors should adopt for themselves?

Join a group of your peers and industry experts to discuss this critical issue in a free, intimate and virtual roundtable hosted by Andy Hoar or Brian Beck. Discussion topics include:

  • How does a company-owned marketplace work?
  • What’s involved in designing and implementing a company-owned marketplace?
  • What are the benchmarks, KPIs and results already in the market from this approach?
  • How can you get the C-Suite and key partners on board?
  • How can you engage the flywheel so that a company-owned marketplace sustains its own growth?

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