How can B2B companies leverage personalized and friction-less digital experiences to deepen customer relationships? Can personalized online selling and world class site search truly lead to greater customer loyalty and share of wallet?
Join a group of your peers and industry experts to discuss this critical issue in a free, intimate and virtual roundtable hosted by Andy Hoar or Brian Beck. Discussion topics include:
- What does “personalization” mean in the world of B2B?
- Is advanced site search really necessary? Or are the out-of-the-box solutions built within Ecommerce platforms good enough?
- How can site search and personalization be used to increase customers’ repeat purchase behavior and loyalty to your brand?
- What are some specific examples being used successfully in the market today?
- What are the costs and best practice features needed to drive ROI from personalization and site search? How do you measure success?
- How do you select the right solution for your business?