Can this same advanced pricing approach help distributors and manufacturers reverse the trend and dramatically grow profitability?
Learn the truth for your business on the next Master B2B Un-Webinar debate. We’ll cover:
- What forces are putting downward pressure on gross margins for B2B companies and is pricing optimization really a viable solution?
- What is the advanced pricing approach and where has it driven results in B2B settings?
- Should B2B companies incorporate advanced pricing now, or is this something to be tackled later (in a more evolutionary way)?
- Are B2B companies better off keeping traditional pricing approaches and optimizing products/services and their availability instead?
- Is this a repeat of the human versus machine debate? Can algorithms really intelligently understand situational context and adjust pricing effectively?
Join Andy and Brian and a panel of industry experts as they debate these critical issues and share actionable takeaways for industry practitioners.